Brian Burns

The jolly good chaps over at Apple recently communicated by way of email with their iPhone developer base. In that email they announced a dramatic shift in policy: In-app purchases are now go (within free apps). The ramifications of this announcement will see the ways in which apps are built and sent to market change dramatically.

New Yorker, Marco Arment, lead developer at Tumblr and creator of Instapaper maintains a great blog at marco.org. He has written a post that nicely summarises the fantastic and ‘not-so-great’ aspects of in-app purchasing.