Archive for January, 2010

Quote

January 30th, 2010

I have an idea for a thing (1 million people)
I tried to build a thing (50,000 people)
I built a thing that works (10,000 people)
I built a thing that people use (1,000)
I built a thing that’s easy to use (50 people)
I built a thing that people enjoy using (5 people)
I built a thing that people love (1 person)

Andy Budd

Quote

January 30th, 2010

You know how everyone who has ever done Who Wants To Be A Millionaire? always says, “It’s not the same when you’re actually here. So different from when you’re sitting at home watching.”? You know how often you’ve heard that? Well, you’ll hear the same from anyone who’s handled an iPad. The moment you experience it in your hands you know this is class. This is a different order of experience. The speed, the responsiveness, the smooth glide of it, the richness and detail of the display, the heft in your hand, the rightness of the actions and gestures that you employ, untutored and instinctively, it’s not just a scaled up iPhone or a scaled-down multitouch enhanced laptop – it is a whole new kind of device.

Stephen Fry

Note

January 2nd, 2010

McGuirk on Rams

Guardian reporter Justin McGuirk has recently compiled an interesting assessment of Dieter Rams’ work and its influence on modern-day society.

Note

January 2nd, 2010

Ten Principles of Good Design

The Design Museum in London are currently exhibiting the immortal works of Dieter Rams. The exhibition began in November and will run until March of 2010.

As head of design at Braun, the German consumer electronics manufacturer, Dieter Rams emerged as one of the most influential industrial designers of the late 20th century by defining an elegant, legible, yet rigorous visual language for its products.

In his process, Rams adheres to these ten principles:

  • Good design is innovative.
  • Good design makes a product useful.
  • Good design is aesthetic.
  • Good design makes a product understandable.
  • Good design is unobtrusive.
  • Good design is honest.
  • Good design is long-lasting.
  • Good design is thorough down to the last detail.
  • Good design is environmentally friendly.
  • Good design is as little design as possible.

Find out more about the Design Museum’s Dieter Rams exhibition.

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